Measurement Beyond Last Click
Attributed against incremental, geo lift, Brand and Search Lift, MER and blended CAC.
Loading progress…
Certificate locked
The Google Ads Strategist certificate needs the Google Ads Specialist certificate first. This course is open, so you can start now and pass the Google Ads Specialist quiz before you sit this one.
Open Google Ads SpecialistLoading your next lesson…Portfolio
01
Attributed and Incremental
0/7 steps complete: match, build, diagnose, allocate, decide, launch, compose.
0/345 XP
02
Geo Conversion Lift
0/6 steps complete: sort, build, audit, launch, decide, compose.
0/300 XP
03
Brand Lift and Search Lift
0/6 steps complete: match, build, launch, diagnose, decide, compose.
0/285 XP
04
MER and Blended CAC
0/6 steps complete: match, build, diagnose, audit, decide, compose.
0/285 XP